5 Types of Content to Create for Your Sex Blog or Adult Website

When you think website or blog content, you likely think of text first. Yes, overwhelmingly, this is true. But not all written content is the same, and not all your content has to be written at all.

If you have a sex blog, you likely already share personal experiences, erotic fiction, or thoughts on sex or relationships with your audience. E-commerce sites and service sites struggle more with content but tend towards two options: educational content or erotica.

But it’s easy to get bored or want to try something new. Sometimes it feels like the well has run dry, and you’ve said all you can say.

If you’re struggling to find new ideas or don’t know what to do on your blog, here are a few options to keep the content flowing.

Evergreen Content

Evergreen content can be written, spoken, or video. It’s not the way you create the content that matters, but the type of content. This is content that stands the test of time. It’s not about a specific incident that happened yesterday. It’s a post like “# things that I think are important” or “How to do this thing” or “Why this topic matters to me.” You may need to update it over time, as points you mention change or links you add stop working. But it’s something that will attract people to your site long after you write it. Many of us write evergreen content without realizing it.

An example of this is 10 Signs He’s an Asshole, Not a Dominant, a blog post I wrote for KaylaLords.com in 2015 that is still my most viewed blog post. The content is still true and (apparently) helpful to people long after it was originally published.

Time-Sensitive Content

This is the sex toy giveaway post on your blog or the post that’s about something going on right now, at the time you hit publish. It might be interesting to someone a few years from now, but it likely won’t be useful to them. Time-sensitive content definitely has a place on blogs. It’s a way to join a big conversation and share your views (while potentially getting attention from people who care). This content gives you a way to focus on the here and now with your audience.

An example of this is Patreon Turns Against NSFW in a Big Way. While the premise of the post may be true in a year or two, the specifics will be different. It’s not a post that will be relevant to people in 2020 the way it is in 2018.


Anyone who follows me across my channels knows I’m (currently) obsessed with podcasts. I have one for every site I run (although one is private). Yes, most podcasts are listened to on podcast apps and some listeners may never visit your website. But if you decide each episode should have a show notes page (and I think they’re great), it can live on your blog. You’re creating content once and getting two uses out of it — content for a podcast audience and for your blog. And yes, some of your readers will listen and may become podcast listeners, too.


Video tends to make people clench their butts when they think about it. They dread the idea of being on camera. Of course, in the sex blogging world, you may also have to be concerned about your anonymity. Even then, you have options. Not all videos have to be you in front of the camera. If you create video content, it has to live somewhere. YouTube is most popular, but Vimeo is another option.

While YouTube (currently) has serious issues with how they handle sex education and LGBTQ+ content, it’s still possible to put your videos out. (Fingers crossed it stays that way.) And once that video goes live on YouTube, you can embed it into a blog post. Add a few notes and links, and ta-da, you’ve got a new blog post to go with your new video.

For those curious, yes, you can make videos and never show your face.

  • Record your screen for a tutorial of how to do a thing.
  • Turn your blog post into a slideshow and record it. Canva has great templates and your post can be the script.
  • If you’ve got graphics or animation experience or a friend who does and a budget, you turn blog posts into animated videos.


There are other bloggers who can explain this better than I can (Molly Moore, I’m looking at you), but photographs count as content. Photography blogs are a thing, and you can certainly add images as a blog post when you’ve run out of other ideas. You can add written content with your photo if you’d like or not.

For e-commerce sites, focus on your products, your behind-the-scenes action, and/or happy customers who are willing to share their images with you (and give you permission to post them). Bloggers, participate in Sinful Sunday or find out if other memes let you post a picture instead of writing something. (Masturbation Monday does!) Join photography memes or challenges (February Photo Fest is a great one) to get you started or keep you going.

Why It Matters

The kind of content you publish on your blog or website is up to you and based on your preferences, comfort level, resources, and abilities. Creating more content creates more opportunities for your website:

  • Google loves sites that consistently add new content which helps your search ranking. It’s only one factor in a long list, but it’s a big one.
  • Different types of content create more opportunities to connect with new people.
  • You get the chance to express yourself in new ways.
  • Dual purpose content (podcasts and videos) allow you to build audiences in more places.

In what ways have you branched out and tried new types of content? Did it help your stats or your creativity? Share in the comments below or talk to me on Twitter.

Kayla Lords

Kayla Lords is a freelance sex writer, podcaster, blogger, all-around sex content creating human, and she really likes creating content. As a writer, she focuses on sex and kink primarily on BDSM and power exchange. She works with private clients to write their content and manage their social media, while also co-hosting two podcasts, running a YouTube channel, and managing multiple blogs. Let's just say, she stays busy and wants to keep it that way. Kayla is an international speaker and an award-winning sex blogger. She believes we are stronger together as a community than we are isolated and apart. We all deserve to get paid for the work we do, but until we understand our cumulative power, we'll all wonder if we're "the only one" doing this smutlancing thing.

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