The Smutlancers

Tagged: branding

episode 30 is about finding the balance of our social media presence as a smutlancer 0

Episodes

Social Media Use and Presence — How Much is Enough? SL030

Podcast: Play in new window | Download (Duration: 25:55 — 17.7MB)

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I’m back from a convention that wasn’t about business but purely about fun. Even though I’m going through con-drop, I’m also re-evaluating my relationship with social media. Not just as a private individual, but also as someone who wants to make a career online. I have no answers in this week’s episode. Only questions for all of us to consider. In this episode: This week’s episode is brought to you by QuickBooks Self Employed Pen name vs real name Total anonymity versus a few boundaries Sharing all of your feelings, good and bad, or not Politics or religion — a...

what good self-promotion looks like 0

Erotic Authors / Making Money / Sex Bloggers/Sex Toy Reviewers

How Good Self-Promotion Works

Earlier this week, I talked about why your self-promotion tactics might not be working, and there are a lot of ways to promote yourself so that you get attention. But how should it work, does it work, and can you make promotion work for you? In my mind, it’s kind of fuzzy. Primarily because you’re selling yourself and your personality just as much as the product or service you offer. So while some variation of this will work for most people, it’s not a list of rules that’s set in stone. Use the principles in a way that fits you...

episode 28 of smutlancer podcast discusses getting comfortable with self-promotion 0

Episodes

Getting Comfortable with Self-Promotion SL028

Podcast: Play in new window | Download (Duration: 27:26 — 18.9MB)

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This week, I’m going with a theme — self-promotion. On Monday we talked about what’s not working, and on Friday, we talked about what good self-promotion looks like (links below). Today, though, let’s focus on getting comfortable with it. If promoting yourself makes you slightly uncomfortable, you’re not alone. In this episode: This week’s episode is brought to you by QuickBooks Self Employed. Even after all this time, self-promotion still makes me nervous. I blame imposter syndrome and the fear of spamming people. Start small. Schedule it — it gives you the feeling of being slightly removed from it all....

brand consistency as a smutlancer 2

Smutlancer Life

6 Ways to Be Consistent With Your Brand

Branding isn’t a dirty word, and it doesn’t have to mean any of the negative things you might believe of it. We’ve discussed this before, and your brand is simply how you represent yourself and/or your business to the world. While we don’t have total control over what people think of us or how they see us, we can and should still do our best to help shape that perception. Here are a few ways I’m “on brand” as much as possible. Use the Same Image On every social media platform, blog, and anything that let’s you use an image...

understanding that being a brand and branding doesn't have to be negative 0

Making Money

Being a Brand Isn’t a Bad Thing

It doesn’t matter if you’re a sex blogger with five readers and three followers on Twitter or you’ve got thousands of followers and make a steady income writing about sex. No matter where you are in this smutlancer journey, you’re a brand. Before you crinkle your nose and imagine slimy sales gimmicks, cheesy commercials, and “selling” yourself – in a non-sexy, non-consensual way, hold on. How you brand yourself is another topic completely. But the fact is, especially when you want people to follow, like, read, and/or pay you, you need to understand what it means to be a brand....