Being a Brand Isn’t a Bad Thing

It doesn’t matter if you’re a sex blogger with five readers and three followers on Twitter or you’ve got thousands of followers and make a steady income writing about sex. No matter where you are in this smutlancer journey, you’re a brand. Before you crinkle your nose and imagine slimy sales gimmicks, cheesy commercials, and “selling” yourself – in a non-sexy, non-consensual way, hold on. How you brand yourself is another topic completely. But the fact is, especially when you want people to follow, like, read, and/or pay you, you need to understand what it means to be a brand....